Byron Gordon, SEO-PR, interviews Laurence otoole, Analytics SEO, on exhibiting at SES London 2010. Analytics SEO debuts their suite of online tools to help customers optimize their websites at SES London 2010. Analytics SEO has created a marketing process for SEO, and can manage multiple websites. To learn more about Analytics SEO, please visit: www.analyticsseo.com To learn more about exhibiting at SES, please visit www.searchenginestrategies.com
Posted by jennita Over the past few months, we’ve announced a number of exciting changes here at the mozPlex. Some of those include becoming focused on our software , new SEO tools and a cultural change with our TAGFEE Tenets . With that, we’re committed to being transparent and authentic and feel we’ve done a great job keeping the SEOmoz community up to date on many of these changes. However, one area we’ve been slacking is in ensuring that our community knows who we are, as a team. There are many mozzers who mainly work behind the scenes building tools, or providing excellent customer service to our members. Along with our shift from consulting, we’ve had a few organizational changes and people’s roles have changed. Additionally we have a number of moz Associates that help contribute to the blog and provide expertise in Q & A . We’d like to take this opportunity to introduce you to our team, and ask you to get to know us a little better. There are a few new mozzers that may even surprise you! This is an exciting time for us and the community and we’re excited to introduce ourselves. Each mozzer was asked to provide their title, social media accounts, top moz moment (tools created, blog posts written, etc.), then I asked them to answer a few fun questions. So without further ado, I’d like you to meet the mozzers. Development Team Every team plays an important role to the success of SEOmoz and our tools, but the development team is key. Without this group we wouldn’t have the suite of amazing tools that we have to offer our members today. Browse through the developers and see who has worked on your favorite tool, and learn more about the people behind the scenes. Ben Hendrickson Sr Software Engineer @bhendrickson
Posted by willcritchlow The good news is that tomorrow (Wednesday 24th Feb), at 8.30am PST (11.30am EST / 4.30pm GMT), I am going to be joined on the next Distilled conference call by Richard Baxter as we discuss “how to get the most from your SEO”. The even better news is that it is totally free (as long as you register in time). If you would like to join us on the call, simply register on the Distilled site and you will be sent instructions to join the conference (which will be handled by gotomeeting / gotowebinar). Previous calls have been more technical and have been essentially presentations that I have delivered with a slide-deck. I did one on SEOmoz tools and one on how to be an Excel ninja – both videos are available on the Distilled site . This one is going to be a little different. Rich should need little introduction. With a strong background in in-house travel SEO followed by founding his agency, SEOgadget , he is not only a true guru of keyword research and large site architecture, but also has experience on both sides of the client / agency relationship. He also spoke at the London PRO training seminar last October (thanks to foliovision for the photo): Rich and I plan to let you into a relaxed chat. We might pull up the occasional website or slide but fundamentally, it’ll be a little like sitting in on a live whiteboard Friday (on a Wednesday, without a whiteboard, or Rand!). The conversation is likely to be pretty free-flowing – in many ways it will lead on from my WBF conversation with Rand about choosing an SEO consultant – but I can’t guarantee exactly what we will talk about! We are intending to cover: the best tasks to keep in-house vs. outsource combining SEO effectively with PPC, PR and marketing integrating SEO into other processes (e.g. development, business development) how to get the most from your agency how to keep an eye on your agency and avoid bans and penalties how to be a great SEO client and get even more out of your agency We hope to have you there. We will be taking questions – both on Twitter (hashtag: #optimalSEO) and via the chat interface in gotowebinar, but if you have anything you’d specifically like us to cover, feel free to use the comments below to chime in. Do you like this post? Yes No
Posted by jennita The holidays are long over, 2010 is well underway, we’ve already launched a new product , made a big announcement … and it’s barely February! While our amazing development and product teams are busily building new tools as I type (and I’m not even kidding, those guys work a lot), some of us are hitting the road.
Posted by great scott! Welcome, dear readers, to the first Whiteboard Friday of 2010!! As you may notice, there’s a bit of a new look. This comes in large part from our move to a different video hosting solution. We hope these changes will provide a higher-quality WBF experience, and better accessibility for our viewers around the world. On with the show… There’s always debate: should you focus on your big head terms, or those wide-ranging tail terms? We’ve invited one of our best mozMates, Will Critchlow of Distilled, to join us for a look at how to balance your keyword strategy. A major factor in designing your strategy needs to be analytics data. As Will discusses, many people find that analytics show most of their conversions coming from branded keyphrases, but this doesn’t adequately reflect the search path people are following before they make a latent conversion.
